Dave Pomeroy’s rule of customer percentages.
Of the many mentors I’ve had along my way, Dave Pomeroy was one of the most insightful and entertaining people I’ve ever met. It was he that helped me accept that I would never satisfy every customer, nor should I try. I get how that might seem strange, but stay with me here, this is about to get good. Like many of you, I took my craft as a professional salesperson very seriously. I practiced qualifying